Founder Story

Two experts.
One mission.
Find the X.

Pitch CXO brings together a rare combination of experience: from playing professional sport to working alongside some of the most elite sporting organisations in the world.

Lived Experience

A rare combination of experience, from playing professional sport to advising elite sporting organisations around the world.

A Global Network

Genuine relationships across major leagues and elite clubs in Europe, the US, and Asia-Pacific, at the top of the global game.

Performance Mindset

Elite performance does not settle for good enough. Neither do we. Every mandate is a championship decision.

Chris Dawes portrait
Chris Dawes
Co-Founder & Director

Having been a professional athlete for over 10 years, Chris successfully transitioned from life as an athlete into a career in business. He completed a Law degree whilst playing professional sport, which armed him with the critical skills needed to succeed in business.

Chris brings 8 years of professional executive search experience gained in New York City, where he developed a rigorous, relationship-led approach to identifying and placing senior leaders in competitive, high-stakes environments.

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Luke Casey-Leigh
Co-Founder & Director

Luke is a global sporting advisor for major leagues and teams across Europe, the US, and Asia-Pacific. Alongside his team, Luke helps Owners and Executives navigate the complex world of sport, primarily balancing the need to win on the field with commercial outcomes off it.

His consulting career spans Deloitte/Monitor, EY-Parthenon, and Sportsology Group, where he served as Head of US Advisory. Luke is also an Appointed Director of Commonwealth Games Australia.

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Luke Casey-Leigh portrait

Find the X.

Name the leadership gap. We’ll close it.